strategies to promote a new website
per click ads
Buy a Text Ad in E-Mail
Begin an Affiliate Program
Purchase Pay Per Click (PPC) ads
List Your Products
Purchase PPC ads with Yahoo Search Marketing
Overture) (www.wilsonweb.com/afd/overture.htm) and Google AdWords (https://adwords.google.com/select/).
The top ads appear as featured links to the right of "natural" search engine
results for your keywords. Your ranking is determined by how much you've bid
for a particular search word compared to other businesses. This can be a
cost-effective way to get targeted traffic, since you only pay when someone
actually clicks on the link. An excellent e-book on PPC strategies is Andrew
Goodman's 21 Ways to Maximize Profits on Google AdWords (www.wilsonweb.com/afd/pagezero.htm).
More information on PPC ads can be found in our Research Room (www.wilsonweb.com/cat/cat.cfm?page=1&subcat=mp_PPC).
Pay Per Click advertising can be quite cost-effective when you learn how to use
it. Yahoo Search Marketing even offers some free credit
to get you started. (www.wilsonweb.com/afd/overture.htm).